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Ex-Ferrari Chief Slams Electric Supercar Shift

Ex-Ferrari president Luca di Montezemolo strongly rejects the new electric Luce model, sparking a heated Italian debate on heritage vs. innovation.

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**Luca di Montezemolo, the former long-serving president of Ferrari, has ignited a fierce debate across Italy after publicly rejecting the automaker’s new all-electric model, the Ferrari Luce.** ## A Scathing Verdict from Ferrari’s Past Having led the Maranello-based brand for nearly thirty years, Montezemolo did not hold back when questioned by reporters. “If I had to say what I truly think, I would never have built the Luce electric,” he stated bluntly. The remarks have quickly divided automotive enthusiasts and industry experts, reopening the debate over whether legendary performance marques should fully commit to battery-powered futures. ## The Heart of the Controversy Montezemolo’s criticism centers on the belief that Ferrari’s identity is inseparable from its high-revving internal combustion engines. During his tenure, the brand focused on visceral driving experiences, unique engine acoustics, and Formula One-derived technology. According to sources close to the former president, he views the Luce as a betrayal of that heritage, arguing that electrification dilutes the emotional connection between driver and machine. However, Ferrari’s current management has defended the move as necessary for regulatory compliance and long-term survival. The Luce represents the company’s first step toward a hybrid-electric lineup, targeting emissions-conscious markets without abandoning performance benchmarks. ## Mixed Reactions Across Italy Italian media have reported a polarized response. Traditionalist tifosi praise Montezemolo for defending the brand’s soul, while younger buyers and environmental advocates applaud Ferrari’s attempt to innovate. Some industry analysts note that without an electric transition, Ferrari risks falling behind rivals like Porsche and Rimac. A representative for Ferrari declined to comment on Montezemolo’s statement but reiterated that the Luce project remains on schedule, with pre-orders reportedly exceeding initial targets. Whether the former president’s outburst will influence consumer sentiment remains uncertain, but the controversy has undoubtedly placed Ferrari’s electric ambitions under a brighter spotlight.

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